Open Rate Calculator

Our open rate calculator is super simple – all you need to do is enter the number of people which opened your email, and the number of people who you sent the email too. We’ll then tell you the open rate. How do you know how many people opened your email? If you are using […]

CPV Calculator

Cost Per View (CPV) is most often used in relation to any sort of video ad, whether it be on Youtube, Facebook, or any other platform. It is simply the price paid for an advertiser to receive 1 view of their video. CPV Calculator (Cost Per View): Use our CPV calculator below to determine your […]

CPI Calculator

Cost per install is a metric that has been around for years. It’s used to measure the cost of an ad campaign in which advertisers pay each time their app is installed on a user’s device. However, with the proliferation of advertising networks and new ways of marketing apps, it can be difficult to get […]

eCPM Calculator

An eCPM calculator reveals one of the most important, and interesting, metrics a website owner needs to look at. I’ll do my best on this page to explain what the eCPM is, how to calculate the eCPM, and how to optimize your eCPM. But before we start, what is an eCPM? In a nutshell, the […]

CPA Calculator

CPA (cost per acquisition) is the dollar price that an advertiser pays to acquire a customer. It is one of the most important metrics for any digital marketer. If your cost per acquisition is high, you need to ensure that the value you are generating from acquiring a customer is above the cost per acquisition, […]

CPC Calculator

Cost per click is the amount of money charged by an advertising website for every visitor directed to a banner ad, or sponsored link. It can range from about 20cents, to $20 in some industries! When it comes to monetizing your blog, you’ll typically be getting about 20c to $2 per click on a banner, […]

Conversion Rate Calculator

You conversion rate can be calculated in a number of different ways. In it’s most simplest form, a websites conversion rate is the number of online sales as a percentage of the number of visitors to a website. It is one of the most important metrics for any website which has a conversion event. A […]

CTR Calculator

The click through rate (CTR) is one of the most basic, and most frequently used, metrics in the online advertising industry. CTR is used to gauge the attractiveness and level of engagements ads get across all sorts of media, including Google Ads, Facebook and Instagram Ads, display/banner ads, Twitter ads, and even sponsored links. Generally […]